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How Brands Can Use Instagram To Market Themselves

Instagram has captured the heart of many people since it’s launch in October 2010 and that is why probably it has grown over 6 million people since its launch till now. Instagram is nothing but a...

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3 ways to reach ROI with Social Marketing

The most talked about thing when companies decide to go with Social Media is “What is the return on Investments with Social Media?” The answer to the question is basically what results companies are...

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Facebook Store: Why your Brand Needs One

In this day and age marketing your product has become more competitive with social media sites like Facebook and Twitter revolutionizing the way people communicate over the web. As a brand, promoting...

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Retailers Take Note: Lyft and Starbucks are Mixing Up the Customer Loyalty World

Lyft and Starbucks are mixing up the customer loyalty world with a new partnership that combines the businesses under the Starbucks customer loyalty program. With the new contract, Starbucks loyalty...

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Why the New Starbucks Loyalty Program Won’t Work, and How to Fix It

I have to side with the angry masses on this one: the new Starbucks loyalty program won’t give the company the results it wants. First, a bit of background: Starbucks launched their “My Rewards”...

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Loyalty News: Walmart, Starbucks, Nintendo, + More

Here at Annex Cloud, we, of course, keep up with customer loyalty news. There’s been so much going on lately that we’ve been feeling the urge to do a roundup of the latest and greatest stories about...

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5 Top Brands Doing UGC on Instagram

  Did you know that 47% of top brands rely extensively on user generated content for their marketing efforts (Forrester)? UGC can effectively bring a new level of authenticity to companies, showcasing...

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